Fashion Tribe

Fall trends at Ala Moana

September 14th, 2014
PHOTO BY NADINE KAM / nkam@staradvertiser.comKelsey Campbell on the runway during yesterday's CH Carolina Herrera fashion show on the Ala Moana Center Stage.


Kelsey Campbell on the runway during yesterday's CH Carolina Herrera fashion show on the Ala Moana Center Stage.

It may be sweltering on the street, but for retailers, the fall season is here.

Ala Moana Center has been showcasing the fall 2014 with its Fall Trend Event fashion shows underway through Sunday.

Also, if you're out spending, shoppers who redeem $200 in Ala Moana Center store and restaurant receipts dated Friday through Sunday will receive an exclusive clutch by local designer Jana Lam. Receipts can be redeemed at the Customer Service Center, one per person while supplies last.

Here's Sunday's schedule:

» Noon: Spiral Girl

» 1 p.m.: Macy's

» 2 p.m.: bebe

» 3 p.m.: Valerie Joseph

» 4 p.m.: Pepsi fashion show featuring designs by Honolulu Community College students

Other event highlights:

» Beijing Getaway: Enter for a chance to win a getaway for two to Beijing on Hawaiian Airlines, a four-night stay in the Four Seasons Hotel Beijing's ambassador suite and a $500 Ala Moana Center gift card.

Submit an entry form through day's end on Mall Level 2 near Louis Vuitton or by visiting alamoanacenter. Must be at least 18 years old to enter.

» Give Back: The center will accept donations on behalf of Dress for Success Honolulu, a nonprofit organization that promotes economic independence for disadvantaged women by providing professional attire, a support network and career development tools.

Shoppers are invited to bring classic suits and separates, dresses, jackets and sweater sets, handbags, accessories and shoes, unused cosmetics, creams and toiletries to participating merchants: Ann Taylor, Dooney & Bourke, Folli Follie, LeSportsac, Maui Divers Jewelry, Tapestries by Hau'oli, Tommy Bahama and Valerie Joseph. Those who donate will have access to discounts and offers at select retailers.

For updates, visit and follow @AlaMoanaCenter on Twitter, Facebook and Instagram via the hashtag #TFFE.


Nadine Kam is Style Editor and staff restaurant critic at the Honolulu Star-Advertiser; her coverage appears in print on Wednesdays and Thursdays. Contact her via email at and follow her on Twitter, Instagram and Rebel Mouse.

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